Parmigiani Fleurier and Bugatti have been partners since 2001 and make a splash in 2006 with the Type 370 watch. The Type 370 was released as a high-end driving watch to match the style and performance of the Bugatti Veyron, released in 2005. Their followup collaboration in 2010 was the the Bugatti Atalante Flyback Chronograph. This new chronograph takes a more traditional design, in dedication to the legendary vintage Bugatti Type 57S Atalante Coupe. With only a few left in existence, this super-rare coupe is worth over $30-40 million. Pictured below, this Bugatti is considered one of the most beautiful cars ever made.
Related Post: Parmigiani Type 370 watch and the Bugatti Veyron
The Bugatti Atalante Flyback Chronograph comes in both mens and ladies versions, all with a large 43mm case. The watch dial, with it vertical bars alternating with a satin-finish are inspired by the grill and of the Atalante Coupe. The grill allows a partial view of the machinery behind. An original idea you’ll see is placing the chronograph push-buttons on the left. This allows for the wearing to press the buttons with their thumb, for ease of use while driving.
This watch also features Parmigiani’s first “fly-back” chronograph, made completely in house. This displays a small seconds sub-dial and 30-minute counter, with two separate tachymetric displays. The date is shown through an aperture. The Mens versions shown here are in silver and rose gold, with Hermes crocodile leather straps.
The ladies version shown here is in white gold and diamonds, with a white Hermes crocodile leather strap. The bezel is highlighted with 68 brilliant-cut Wesselton diamonds and an additional 27 around the small seconds sub-dial.
To view Luxury Bazaar’s full Parmigiani Bugatti collection, click here.
And we’ve reduced the rose gold Bugatti Atlante Flyback Chrono by 50%, so make sure to check that out!